Yahoo Scout × Kato

Seven artists. Where are we eating?

The idea

I had seven artists coming to Austin and no dinner plans. That gave me a simple way to show Yahoo Scout doing something useful while staying in my world.

What we made

One video posted to Instagram and TikTok
An Instagram Story reshare
My concept, script and on-camera product demo

What happened

14,349
organic IG views: 11,136
IG accounts reached

14,349 organic Instagram views and 11,136 accounts reached. I worked with Conscious Minds on the script and revisions, got brand approval, and published the video for the SXSW campaign.

Instagram metrics via Metricool · September 7, 2026.

Got a campaign in mind? ↗